Average

Abbreviation:  
Avg

Representing the central or typical value in a set of data, the arithmetic average is used in the calculation of [[customer satisfaction score]]s and [[customer effort score]]s in [[customer experience]] analysis. All responses are summed up and divided by the total number of responses. In some cases, since the importance of the two scores is not the same, a weighting coefficient is determined and the trend is followed by determining the weighted average accordingly.

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